Navigating the streets of Boston demands a car that’s as adaptable as you are. The 2024 Toyota Prius is designed for those who need a vehicle that excels in both efficiency and convenience.
From quick trips to the South End to weekend escapes to the North Shore, the Prius offers the reliability and comfort you need, with a fuel efficiency that makes every journey cost-effective.
The 2024 Prius is powered by the fifth-generation Toyota Hybrid System paired with a 2.0L engine, which delivers up to 196 horsepower in models equipped with the available Electronic On-Demand All-Wheel Drive (e-AWD).
This added power ensures that the Prius offers responsive and reliable performance whether you’re driving through Boston’s bustling downtown or making your way up Beacon Hill’s hills.
The 2024 Prius is packed with the latest in automotive technology, featuring an 8-inch standard touchscreen with an available upgrade to a 12.3-inch Toyota Audio Multimedia display. This system ensures that you stay connected, whether heading to Fenway Park for a game or navigating to Mario’s Restaurant for dinner.
The new model also includes Toyota Safety SenseTM 3.0, providing drivers with an enhanced suite of safety features like Lane Tracing Assist and Road Sign Assist. Every trip is safer and more intuitive.
With its low, wide stance and available 19-inch alloy wheels, the Prius looks as good parked on Newbury Street as it feels driving along the Charles River. The interior complements the exterior with a clean, modern design. It includes ambient lighting and ergonomically designed seating, which maximizes comfort on longer drives.